Logo Goes Boom

Insomniac StudiosMarketingGraphic DesignCase Study
Written By M

In 2017, the International Society of Explosives Engineers, or ISEE, asked Insomniac Studios to revise its current logo. The project took almost two years to complete. It comprised more than 100 logo concepts, ISEE member and board of directors surveys and a final board consensus. The new logo was unveiled at the organization's 45 Annual Conference on Explosives and Blasting Techniques in Nashville, Tennessee, in January 2019. See the ISEE logo design case study.

One of four new ISEE logos from Rochester, New York, creative marketing agency Insomniac Studios.
ISEE initials logo design by Insomniac Studios.
The new stacked type ISEE logo from Rochester, New York-based Insomniac Studios.
One of four new ISEE logo formats designed by Insomniac Studios.
 

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If you would like to put the thinking behind this project to work for your company or organization, contact Insomniac Studios. The logos, design, marketing, advertisements, strategies, concepts and analysis presented are the copyrighted and intellectual property of Insomniac Studios and its clients. View our work.

M
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